Entrepreneurship and small business management is becoming increasingly popular by the day, what with more people expanding their professional horizons and scouting for new ways to turn what they love into a living. Setting out on your own can be an exciting thing to do, but it is imperative that you prepare yourself for a journey that will have its share of trials and tribulations. Acquainting yourself with the work of management gurus, successful entrepreneurs, life coaches, and business magnates can take you a long way in knowing the ins and outs of running a business.
Source : Le Routard an ethical blogger
Here are three recommendations for your bookshelf:
Jessica Livingston’s ‘Founders At Work’
Founders At Work is a must-buy if you are on your way to starting your own business from scratch. Livingston has included in-depth, inspiring interviews with the founders of some of the world’s most revolutionary companies. What makes Founders At Work stand out from other business ‘self-help’ books is that there is a ‘human touch’ to all these prosperous businessmen, who openly talk about the things that didn’t work out for them and the lowest point in their professional lives. This helps budding entrepreneurs a great deal, since it conveys the message that even the greatest business minds go through moments of self-doubt.
‘New Sales. Simplified: The Essential Handbook for Prospecting and New Business Development’ by Mike Weinberg
Mike Weinberg’s book is a revelation. New Sales. Simplified… is a helpful guide on winning over new customers and bringing in more business, irrespective of whether you are a sales manager or in client servicing. This handy guide shows readers how to create and close deals, build a practical list of genuine prospects, use new media to their advantage, network successfully, establish a healthy relationship with clients, and much, much more. The written material in New Sales. Simplified… is complemented by numerous anecdotes and cases, which makes reading the book all the more pleasurable.
Michael Gerber’s ‘The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It’
The E-Myth Revisited… elaborates, in great detail, why discipline, thorough planning, and an adherence to certain systems are so crucial to building a good business. Gerber’s business guide has been around for a long time and is considered to be a bible by many businesspeople. One of the things that truly stands out is the emphasis on turning hobbies into flourishing businesses and focusing on revenue-generating undertakings.
These three books are just the starting point. If you scout around in your quest to sharpen your business acumen, you will be sure to come across a gamut of recommendations online and in any bookstore near you!